America has long believed that Super Bowl halftime belongs to one untouchable institution
America has long believed that Super Bowl halftime belongs to one untouchable institution, protected by contracts, tradition, and corporate power that no outsider would ever dare challenge directly.
That belief is now shaking, not quietly, but violently, as whispers turn into leaks and leaks turn into panic inside the television industry.
According to multiple insiders, a secretive and unnamed network is preparing something that feels less like programming and more like an act of rebellion.
